BKM | Berkemeyer stands out as one of the leading IP firms in Paraguay, representing global giants such as Amazon, Google, Walt Disney, Novartis and Coca-Cola. The practice excels in IP registration, litigation and enforcement, integrating legal tech and AI for cost-effective solutions. Hugo T. Berkemeyer provides exceptional legal counsel on the full range of IP matters. Marta Berkemeyer advises on IP protection, trade mark enforcement, patents and counterfeiting, while guiding brand launches and advertising campaigns. Barbara Dollstadt, head of IP litigation, has a strong track record securing trade mark rights for major brands. Jacqueline Querciola, head of the Patents Unit, represents clients ranging from sole inventors to Fortune 500 companies. Alexander Berkemeyer, leader of the trade mark team, advises on trade marks, copyrights and trade secrets, managing IP portfolios for Amazon and Inditex. Antonio Villa Berkemeyer is another key contact for trade mark work. The team also includes associates Lilian Lopez and Valeria Carron.
Intellectual property in Paraguay
BKM | Berkemeyer
Responsables de la pratique:
Hugo T Berkemeyer; Marta Berkemeyer; Alex Berkemeyer; Barbara Dollstadt; Antonio Villa; Jacqueline Querciola; Lilian López; Valeria Carrón
Autres avocats clés:
Viviana Rolon; Jazmin Hamyu
Les références
‘Berkemeyer’s lawyers are aware of the local legislation, case law and doctrine.’
Berkemeyer’s lawyers have a good relationship with their clients and associates, work very closely with payments’ instructions, are updated regarding diversity, new technologies, are very kind and helpful.’
‘The team’s expertise is above average in relation to their deep knowledge of IP matters, local legislation and international treaties, prompt replies, robust and consistent analysis, constantly updated as regards IP matters, new software, diversity, always available to provide any information, especially Viviana Rolon.’
Principaux clients
Rolex
Delivery Hero
Nestle
Philip Morris
The Coca-Cola Company
The Walt Disney Company
Amazon
Grupo Bimbo
Hugo Boss
Apple
Novartis
McDonalds
Unilever
Inditex
Bayer Aktiengesellschaft
Unilever IP Holdings
Principaux dossiers
- Providing ongoing legal advice to Rolex on all IP+related issues in the Republic of Paraguay.
- Providing ongoing advice to Nestec, a subsidiary of Nestlé SA, on Intellectual Property-related issues.
- Providing ongoing legal advice to Mastercard on a wide range of IP issues in Paraguay, including trade mark filings, searches, renewals and litigation.
Ferrere
Ferrere’s intellectual property and regulatory affairs department is recognised for its outstanding expertise in advising both local and international clients on a wide array of IP and regulatory matters. The team handles trade mark, patent, design and domain name registry, as well as opposition work, litigation and IP rights transfers. It drafts licensing and franchise agreements, offers strategic IP planning and assists with M&A transactions and due diligence. Led by Néstor Loizaga and Montserrat Puente, the department excels in sectors such as telecoms, pharma, agribusiness, and tech, with a deep understanding of complex regulatory frameworks. Loizaga specialises in high-stakes dispute resolution and complex IP matters, while Puente is known for managing prestigious trade mark portfolios. Associates Cynthia Sanabria and Larisa Cabanellas also play vital roles; Sanabria is an expert in IP portfolios, patent and trade mark prosecution, and administrative defence, while Cabanellas advises on IP, copyright, and trade mark registration.
Responsables de la pratique:
Néstor Loizaga; Montserrat Puente
Autres avocats clés:
Cynthia Sanabria; Larisa Cabanellas
Les références
‘I have worked frequently with Montserrat Puente, and I not only appreciate her professionalism and wisdom, but also her cordiality at work, which provides pleasure and peace of mind.’
‘I would like to highlight Montserrat Puente. Her work is excellent, and she is always ready to help with her clients’ needs.’
‘Excellent disposition, commitment to responses. Proactive and providing visibility into different scenarios.’
Principaux clients
ENEX
UPL
La Caoba
Loveland Products
Rigo Trading
Limagrain
Gutis
Unicomer
Nutrien
Association A Todo Pulmón
Rádio e televisão Bandeirantes
Vet Plus Tangerine Group
Intelbras
CMPC
Sociedad Anónima Damm
Grupo Solid
Biocon
Blink Bioscience
British American Tobacco
DirecTV
Indel
Shein
Bitmain Technologies
Binance
The Hoff Brand
Viñedo Emiliana
Smart Fit
Prime Health
Agri Terra
BFL Metal Production
Disney
IHG
Agri Terra
Vivara Participações
Access One
American Airlines
MentorMate
Stetara Labs
Nobel do Brasil
Principaux dossiers
- Filed cancellation actions before the judiciary for non-use against all ECOLAC trade mark registrations in classes 30 and 29 as a result of the oppositions filed by Cooperativa de productores de leche “La Holanda” LTDA.
- Assisted Grupo Solid in the prosecution of its trade mark applications, obtained the abandonment of obstacle precedents, and successfully overcame the oppositions that were filed by third parties against trade marks like in the case of “P PALETA”.
Mersán Abogados
Mersán Abogados is renowned for its strong client relationships, with a growing roster that includes British American Tobacco, Itaú Unibanco S.A. and Microsoft. The practice offers a comprehensive range of IP services, including advertising law, digital law and regulatory compliance. Co-leader Hugo Mersán, a senior partner, is a leading IP expert with vast experience in litigation, anti-piracy and biotech matters, having previously advised the UN on Paraguayan IP law reform. Fellow co-leader Lorena Mersán specialises in IP, conflict resolution and corporate law. The team also includes associate and co-leader Liliana Rosanne Nolan, who focuses on patents, plant breeders’ rights and agro-business issues, reinforcing the firm’s expertise across diverse sectors.
Responsables de la pratique:
Hugo Mersan; Lorena Mersan; Liliana Nolan
Les références
‘Quick response.’
‘At all times we felt supported by the deep knowledge of the area and the personalised attention they provide us.’
‘Lorena Mersan and her team have extensive knowledge of the subject, which makes them stand out from other firms.’
Principaux clients
British American Tobacco
Basf
Sanofi
The Goodyear Tire & Rubber Company
Pernod Ricard
Itaú Unibanco
Millicom International Cellular
Microsoft Corporations
International Olympic Committee
Pierre Fabre
Pierre Balmain
Burger King Corporation
Lesaffre International
Christian Dior
3M Company
Calvín Klein Inc.
WD-40 Company
Lauro Raatz
CSL Behring
HanesBrands
Guess?
Agilent Technologies
Granja Avícola La Granja
Agrotec
Eno Bronstrup
Prada
Sancor Cooperativas Unidas Limitada
Target Brands, Inc.
Cepas Argentinas S.A.
Laura Ashley Limited
Vitol Holding
Westrock Packaging Systems
HP Hewlett Packard Group
Molino Asunceno Alberto Heilbrunn
Base Base
Altamira Group
Comité Olímpico Paraguayo
Principaux dossiers
Vouga Abogados
The intellectual property practice at Vouga Abogados has notable experience, particularly in patents for the pharma and agro-industrial sectors. Leveraging the firm’s regulatory affairs, data protection and IT law capabilities, the team provides advice on high-stakes litigation and strategic portfolio management. The group is co-led by Siegfried Vouga, a key contact for IP matters who has been instrumental in securing plant variety protections, managing complex litigation, and advising major pharma and agro-industrial companies. Fellow co-leader Laura Lezcano, a senior associate, specialises in IP and regulatory law, advising global clients and defending high-profile corporations. Manuel Acevedo brings expertise in corporate, IP and regulatory law, guiding clients on contracts, data protection and IP prosecution. The team is further strengthened by associates Grecia Florentin, who specialises in IP administration, regulatory compliance and patent management, and Stephanie Medina, who focuses on trade marks, patents and pharma regulatory matters.
Responsables de la pratique:
Siegfried Vouga; Laura Lezcano
Autres avocats clés:
Manuel Acevedo; Grecia Florentin; Stephanie Medina; Rodrigo Fernandez
Les références
‘Excellent customer service. Thorough understanding of intellectual property laws.’
‘A firm with lawyers who are highly focused on client service, responsive, and pragmatic in their approach. They maintain excellent relationships with clients.’
‘Vouga Abogados stands out in the Paraguayan market for its solid intellectual property practice, offering comprehensive advice on the protection of intangible assets. The team is recognised for its professionalism and in-depth knowledge of the local market, positioning it as a leading firm in corporate and intellectual property law.’
Principaux clients
BYD Company Limited
Mosaic Fertilizantes Do Brasil
Luveck Medical Corporation
Continental Grain Company
Barenbrug
Chery Automobile
Prosegur Paraguay
Zhejiang Geely Holding Group
Whirpool Corporation
Alex
J.S.S. Tobacco
Paraguay Refrescos
De Heus Indústria e Comércio de Nutricao Animal
Wines & Spirits
Luiz Leonardos & Advogados
Bolsa de Valores y Productos de Asunción
Hijas de Feliciana de Fariña
Andermatt Group
Himalaya Global Holdings
Canela Patentes y Marcas
Principaux dossiers
- Assisted Barenbrug in obtaining the National Register of Protected Cultivars (RNCP) for two plant varieties and advised on compliance with the National Register of Commercial Cultivars (RNCC) in Paraguay.|
- Advised a global security services company on aligning personal data processing practices with Paraguayan regulations to strengthen its corporate privacy framework.
- Advised BYD Company Limited on trade mark portfolio management.
Abente Stewart
The well-established intellectual property practice at Abente Stewart provides strategic advisory services and has recently further strengthened its trade marks department. The practice boasts an impressive client roster, including Johnson & Johnson, PepsiCo and Chevron Global Downstream. The team is co-led by Victor Abente Stewart, a seasoned expert who advises local and international clients on IP contracts, regulatory matters and litigation. Cecilia Abente Stewart, also co-leading the practice, is a specialist in industrial property, advertising, data protection and tech law issues. Associate Patricia Brun Moreno advises clients on infringement, unfair competition and administrative disputes. Moreno also co-leads alongside the others.
Responsables de la pratique:
Victor Abente Stewart; Cecilia Abente Stewart; Patricia Brun Moreno
Autres avocats clés:
Victor Abente Brun
Les références
‘Víctor and Cecilia Abente Stewart form an exceptional team at Abente Stewart Abogados. Víctor brings a solid strategic vision and a track record that guarantees trust and leadership in the practice, while Cecilia complements him with a modern, dynamic, and specialised perspective in key areas such as privacy, personal data, and copyright. Together, they reflect the perfect balance of experience and innovation, strengthening the firm’s position as a benchmark in intellectual property in Paraguay.’
‘It’s a very close-knit team with extensive knowledge of intellectual property laws in Paraguay. A key point is that they offer easy-to-use solutions tailored to their clients’ needs.’
‘I’ve worked with Víctor Abente, who is always available and offers innovative solutions in the field of intellectual property. I believe that his approachability and direct approach to service distinguish him.’
Principaux clients
Johnson & Johnson
Kenvue
Pepsico
Reckitt Benckiser
Boehringer Ingelheim Pharma
Teva Pharmaceuticals
Chevron Global Downstream
Principaux dossiers
- Defended Reckitt Benckiser LLC’s trade mark application for Lysol and Design on a contentious administrative action filed by Johnson & Son based on its Lysoform trade mark.
- Represented Corporación de Radio y Television Española, S.A.’s in bringing a contentious administrative action to defend its trade mark application for 24H TVE from an opposition brought by Televisión Cerro Corá S.A. based on its trade mark 24 Horas TV Cerro Cora.
- Represented PepsiCo de Argentina S.R.L. in a contentious administrative action against Compagnie Gervais Danone’s trade mark application for Danix, based on Pepsico’s trade mark Manix.
Cervieri Monsuárez
Cervieri Monsuárez is a full-service firm specialising in intellectual property rights and brand protection. With offices across Latin America and the Caribbean, the practice excels in trade mark and patent filings, enforcement, anti-counterfeiting and data protection matters, representing household brands such as Chanel, Puma and Nike. Lorena Sosa brings extensive IP expertise, while Andrea Casales is another key figure in the team. Carlos Pavón plays a crucial role in IP litigation, with Giovanna Milessi and Lilian Marecos focusing on anti-counterfeiting and IP prosecution, respectively. Martha Arregui’s expertise is also noteworthy.
Autres avocats clés:
Lorena Sosa; Giovanna Milessi; Andrea Casales; Carlos Pavón; Martha Arregui; Lilian Marecos
Les références
‘Cervieri Monsuarez has extensive experience in business and intellectual property matters, as well as a team with strong cultural intelligence skills to serve clients from other countries.’
‘The intellectual property attorneys at this firm are helpful and available to answer questions and respond to requests via email, phone, and WhatsApp. They give us the confidence that we can count on them. Among their notables is attorney Carlos Pavón.’
‘They are good lawyers and have spent a long time trying to obtain decisions from the authorities in countries where it is very difficult to obtain a ruling. They do everything possible to meet the company’s needs and dedicate their time to our requests.’
Principaux clients
Puma
Under Armour
Crocs
Adidas
Sporloisirs
The Polo/Lauren Company
Nike Innovate
Tommy Hilfiger Licensing
Chapter 4 Corp DBA Supreme
Dc Comics
Guccio Gucci
Gianni Versace
Chanel
New Era Cap
Schaeffler Technologies
OPI Products
Funko
Spin Master
Teledeportes Paraguay
Parfums Christian Dior
Principaux dossiers
Olmedo Abogados
Olmedo Abogados‘ IP department specialises in trade mark filings, patent registrations and strategic legal counsel for intellectual property matters. Its expertise spans trade mark protection, patent filings – particularly in the pharma sector – and IP strategy development. Co-leader José Ignacio Olmedo is a highly experienced lawyer with a practice spanning corporate law, competition, arbitration and foreign investments. He has a strong track record in high-stakes disputes and cross-border transactions, advising multinational corporations and investors. Co-leader Sebastián Olmedo, head of the credit recovery department, acts for top banks, financial institutions and corporations. Also co-leading is associate Adriana Quiñonez, who specialises in patents, industrial designs and copyrights, advising on confidentiality contracts, trade secrets, franchises and licensing agreements.
Responsables de la pratique:
Adriana Quiñonez; Sebastian Olmedo; Jose Ignacio Olmedo
Les références
‘The cases we have worked on together have been varied, ranging from trade mark processing to cases that have involved greater complexity and multidisciplinary collaboration.’
‘Personalised attention, excellent communication.’
Principaux clients
Caffeine Army Industria De Alimentos
Galenicum Vitae
Del Monte Foods
Sociedad Estatal Loterías Y Apuestas Del Estado
Esteve Pharmaceuticals
Atlantica Agricola
Curiara Financial Services
Principaux dossiers
- Advised Galenicum Vitae, S.L.U., a Spanish pharma company, with the registration of several new trade marks.
- Advised Del Monte Foods, Inc. with the registration of several new trade marks.
Peroni Sosa Tellechea Burt & Narvaja
Peroni Sosa Tellechea Burt & Narvaja’s intellectual property department provides expert legal support on trade marks, patents, utility models and licensing matters. Led by renowned practitioners Elba Britez de Ortiz, Juan Ortiz Britez and Nadine Peroni, the team advises both local and international businesses on protecting their intellectual assets. In the past year, the department has managed UENO BANK’s trade mark portfolio, overseen Eurofarma’s IP matters and secured key litigation wins for AmBev and Toy Cantando SAS. It has also successfully obtained patent registrations, further solidifying its expertise. Britez de Ortiz has extensive experience and has recently led major trade mark opposition cases. Ortiz Britez has spearheaded anti-counterfeiting efforts involving Starbucks’ trade marks. Peroni has been instrumental in patent grants.
Responsables de la pratique:
Elba Britez de Ortiz; Juan Ortiz Britez; Nadine Peroni